On Friday morning, Planksters Warren, Sarah, Geoff and yours truly will be boarding planes to head down to Austin for the SXSW Interactive Festival. As I pause to quietly reflect on what SXSW has meant to me over the last couple of years, and calmly consider how much this year’s Plank team will rock in Austin, I can only come to one reserved, simple conclusion – WE ARE TOTALLY F-ING STOKED TO GO!!!!!

Seriously, as always, it will be amazing. And the Plank team that will be down there is a solid mix this year. We’ve got the grizzled old veteran (me), the noob (Sarah), the guy who hasn’t been in 5 years and is going to freak out at how big SXSWi has become (Warren), and Geoff the party machine.

But hang on, Geoff! We’re not only there to party. We’re going to learn, we’re going to network, we’re going to meet our peers, and do so much more. As I’ve said on this blog in the past, what’s amazing at SXSW is the “gathering of the tribes” so to speak. You know so many people, but you only know them by username. Getting the face time with all these amazing people from around the Web around the world – that’s what makes SXSWi special.

Oh, did I forget to mention that yours truly will once again be leading a Core Conversation (as I did last year)? This year I’m teaming up with
the awesome James Archer of the equally-awesome Forty Agency. So if you are around Austin next Tuesday at 3:30 P.M. be sure to come by Room 5C!

This post is just the start of the Plank coverage from SXSWi. We hope to have all sorts of blog posts, and we’re cooking up some amazing podcast and videocast ideas. You can always follow Plank on the Twitters, and my own account too. It’s like you’ll be there – 140 characters at a time.

For those who will be in Austin – let’s get ready to rock.

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